From campaign planning to content creation, the most successful marketing teams run on well-defined workflows that drive efficiency and consistency. Integreon is partnering with the Financial Communications Society (FCS) to present a free webinar on Monday, March 10, featuring senior marketers from leading financial institutions who will share how they optimize operations, leverage technology, and refine processes to scale seamlessly.

Our panelists include:

  • Lilly Raymond, Head of Marketing Strategy, MarTech and Operations, Prudential Financial
  • Franchesca Maddalena-Napp, Executive Director, Head of Solutions Marketing, UBS
  • Additional panelist to be announced
Moderated by: Murray Joslin, EVP of Creative & Business Solutions, Integreon.

Join us for a candid discussion on the strategies, tools, and partnerships that keep workflows agile and adaptable. We’ll explore questions like:

How do leading firms design workflows that balance precision with flexibility?

What role does technology play in streamlining execution?

How can you future-proof your processes for growth and change?


Register today to join us and gain actionable insights to elevate your marketing operations.

Panelist

Lilly Raymond
Head of Marketing Strategy, MarTech and Operations
Prudential

Franchesca Maddalena-Napp
Executive Director, Head of Solutions Marketing
UBS

Moderator

Murray Joslin
EVP, Creative & Business Solutions
Integreon